harles
GPC International - Website Design.
Visit live website
Project summary:
GPC International is a Swiss-based strategic advisory and investment firm serving enterprise clients and high-net-worth individuals across multiple regions.I was consulted to work on the design of their website with the objective of creating a digital presence that reflects the brand’s authority, precision in their field.Brought in on a tight 2-week timeline, I collaborated first-hand with the stakeholders to reimagine the site’s structure, visual direction, and user experience.
Role
UX/UI Designer
Company
GPC International
Industry
Banking/Finance
Headquarters
Switzerland
Design process
- Research: For the want of time, I had to get straight into researching the industry standards and what competitor (direct and indirect) are doing and who they represented themselves online.
- Ideation and Design: I went straight to high-fidelity mockup designs. But to ensure I was able to manage reviews and time constraint, I did (2) initial screens to serve as a template and give direction. Shared this with stakeholders and move on with the other screens putting feedback into consideration.
- Prototype: I developed interactive prototypes to visualize the user journey and test key features.
- Development Support: I was actively providing design support to the developer who handled the project considering a lot of the elements used does not follow the conventional style of websites. I commend the developers on this for being able to pull it off.
- Home pageGPC home screen has an abstract but composed approach displaying core website features like, About, Services, Values and, Partners.
- Services pageWhile GPC services are briefly highlighted at the bottom of the home page. It has a dedicated page which focuses on core offers from GPC including: GPC Enterprise and GPC Wealth.
- About us pageAbout Us highlights to potential clients what the company is all about, who they are are displayed in a tab style for users to easily navigate and read about each service, they can also reach out to the team on these pages.
- Values pageGPC values screen highlights what drives the company. The motivating factors pushing GPC International.
Results
GPC had no digital presence that didn’t reflect its international scale and strategic capabilities. The design showcased their global footprint, regional expertise, and advisory credibility.
- Positioned GPC as a Global Thought Leader: Strengthened global positioning, helping the brand win trust from international clients and partners.
- Streamlined Navigation & User Experience: Reduced visitor confusion and increased the number of qualified leads and better user retention across key service and insight pages.
- Reinforced Trust Through Visual Hierarchy: Created a polished, authoritative first impression that builds trust within seconds.
Reflections
Working on GPC International’s website was a fast-paced and high-stakes experience that challenged me to design with precision, clarity, and strategic intent. Collaborating closely with decision-makers on a tight 2-week deadline taught me the importance of rapid alignment, structured thinking, and confident design execution under pressure.This project reinforced how critical it is to understand a brand’s tone, clientele, and market positioning—especially when serving high-net-worth and enterprise audiences. Every design decision had to communicate authority, professionalism, and discretion. I learned to simplify complex structures without losing depth, and to balance aesthetics with functionality for a corporate audience.
harles
Copyright 2025 by Charles Nwafor
harles
GPC International - Website Design.
Visit live website
Project summary:
GPC International is a Swiss-based strategic advisory and investment firm serving enterprise clients and high-net-worth individuals across multiple regions.I was consulted to work on the design of their website with the objective of creating a digital presence that reflects the brand’s authority, precision in their field.Brought in on a tight 2-week timeline, I collaborated first-hand with the stakeholders to reimagine the site’s structure, visual direction, and user experience.
Role
UX/UI Designer
Company
GPC International
Industry
Banking/Finance
Headquarters
Switzerland
Design process
- Research: For the want of time, I had to get straight into researching the industry standards and what competitor (direct and indirect) are doing and who they represented themselves online.
- Ideation and Design: I went straight to high-fidelity mockup designs. But to ensure I was able to manage reviews and time constraint, I did (2) initial screens to serve as a template and give direction. Shared this with stakeholders and move on with the other screens putting feedback into consideration.
- Prototype: I developed interactive prototypes to visualize the user journey and test key features.
- Development Support: I was actively providing design support to the developer who handled the project considering a lot of the elements used does not follow the conventional style of websites. I commend the developers on this for being able to pull it off.
- Home pageGPC home screen has an abstract but composed approach displaying core website features like, About, Services, Values and, Partners.
- Services pageWhile GPC services are briefly highlighted at the bottom of the home page. It has a dedicated page which focuses on core offers from GPC including: GPC Enterprise and GPC Wealth.
- About us pageAbout Us highlights to potential clients what the company is all about, who they are are displayed in a tab style for users to easily navigate and read about each service, they can also reach out to the team on these pages.
- Values pageGPC values screen highlights what drives the company. The motivating factors pushing GPC International.
Results
GPC had no digital presence that didn’t reflect its international scale and strategic capabilities. The design showcased their global footprint, regional expertise, and advisory credibility.
- Positioned GPC as a Global Thought Leader: Strengthened global positioning, helping the brand win trust from international clients and partners.
- Streamlined Navigation & User Experience: Reduced visitor confusion and increased the number of qualified leads and better user retention across key service and insight pages.
- Reinforced Trust Through Visual Hierarchy: Created a polished, authoritative first impression that builds trust within seconds.
Reflections
Working on GPC International’s website was a fast-paced and high-stakes experience that challenged me to design with precision, clarity, and strategic intent. Collaborating closely with decision-makers on a tight 2-week deadline taught me the importance of rapid alignment, structured thinking, and confident design execution under pressure.This project reinforced how critical it is to understand a brand’s tone, clientele, and market positioning—especially when serving high-net-worth and enterprise audiences. Every design decision had to communicate authority, professionalism, and discretion. I learned to simplify complex structures without losing depth, and to balance aesthetics with functionality for a corporate audience.
harles
Copyright 2025 by Charles Nwafor
harles
GPC International - Website Design.
Visit live website
Project summary:
GPC International is a Swiss-based strategic advisory and investment firm serving enterprise clients and high-net-worth individuals across multiple regions.I was consulted to work on the design of their website with the objective of creating a digital presence that reflects the brand’s authority, precision in their field.Brought in on a tight 2-week timeline, I collaborated first-hand with the stakeholders to reimagine the site’s structure, visual direction, and user experience.
Role
UX/UI Designer
Company
GPC International
Industry
Banking/Finance
Headquarters
Switzerland
Design process
- Research: For the want of time, I had to get straight into researching the industry standards and what competitor (direct and indirect) are doing and who they represented themselves online.
- Ideation and Design: I went straight to high-fidelity mockup designs. But to ensure I was able to manage reviews and time constraint, I did (2) initial screens to serve as a template and give direction. Shared this with stakeholders and move on with the other screens putting feedback into consideration.
- Prototype: I developed interactive prototypes to visualize the user journey and test key features.
- Development Support: I was actively providing design support to the developer who handled the project considering a lot of the elements used does not follow the conventional style of websites. I commend the developers on this for being able to pull it off.
GPC International website UI design
- The design of the website was quite an exhausting for the first few days and filled with back and forth with the shareholders on establishing the direction based on the initial screens done. After working on those screens. The rest of the UI design was smooth and easy to create.
- Home pageGPC home screen has an abstract but composed approach displaying core website features like, About, Services, Values and, Partners.
- Services pageWhile GPC services are briefly highlighted at the bottom of the home page. It has a dedicated page which focuses on core offers from GPC including: GPC Enterprise and GPC Wealth.
- About us pageAbout Us highlights to potential clients what the company is all about, who they are are displayed in a tab style for users to easily navigate and read about each service, they can also reach out to the team on these pages.
- Values pageGPC values screen highlights what drives the company. The motivating factors pushing GPC International.
Results
GPC had no digital presence that didn’t reflect its international scale and strategic capabilities. The design showcased their global footprint, regional expertise, and advisory credibility.
- Positioned GPC as a Global Thought Leader: Strengthened global positioning, helping the brand win trust from international clients and partners.
- Streamlined Navigation & User Experience: Reduced visitor confusion and increased the number of qualified leads and better user retention across key service and insight pages.
- Reinforced Trust Through Visual Hierarchy: Created a polished, authoritative first impression that builds trust within seconds.
Reflections
Working on GPC International’s website was a fast-paced and high-stakes experience that challenged me to design with precision, clarity, and strategic intent. Collaborating closely with decision-makers on a tight 2-week deadline taught me the importance of rapid alignment, structured thinking, and confident design execution under pressure.This project reinforced how critical it is to understand a brand’s tone, clientele, and market positioning—especially when serving high-net-worth and enterprise audiences. Every design decision had to communicate authority, professionalism, and discretion. I learned to simplify complex structures without losing depth, and to balance aesthetics with functionality for a corporate audience.
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harles
Copyright 2025 by Charles Nwafor